Who built Maslow’s Hierarchy of Needs pyramid?

This video introduces the article "Who Built Maslow's Pyramid?" by Bridgman, Cummings & Ballard in the journal Academy of Management Learning & Education. Maslow´s pyramid of needs is perhaps the most famous symbol in social science, but Maslow never created a pyramid to represent it. We investigated how it came to be and draw on this analysis to call for a rethink of how Maslow is represented in management studies.

Article DOI: 10.5465/amle.2017.0351
Contributed by: Todd Bridgman

Average: 0 (0)
Share video with friends:
Report Broken Video